Personal Brand

by Dawn Bentley

Personal Brand

To forge a successful, fulfilling and rewarding career in today’s world, you need to be clear about who you are and what you are becoming, and you need to make sure that you portray this in such a way that those around you are equally aware of what you are and what you stand for – that they recognise and appreciate your brand.

Our deepest fear is not that we are inadequate.
Our deepest fear is that we are powerful beyond measure.
It is our light not our darkness, that most frightens us.
We ask ourselves, who am I to be brilliant, gorgeous, talented and fabulous?
Actually, who are you NOT to be?

Nelson Mandela (quoting Marianne Williamson), Inaugural Speech (1994)


Copyright © Dawn Bentley