Personal Brand

by Dawn Bentley

Want to know more?

Other topics

There are many topics in this resource that are relevant to your brand, because it will be affected by how you do things and how successful you are at doing them. Here are some of the more obvious ones.


Political Intelligence

Managing your Career



Managing Upwards

Body Language

Business Writing

Coaching Yourself

Emotional Intelligence


Voice Skills

Time Management

Telephone Skills

Personal Energy


Questioning Skills


Branding yourself

Mary Spillane, published by Sidgwick & Jackson, 2000, 389 pages

This excellent book contains some useful exercises that will help you to work through your values and discover how to put these across visually, in terms of how you look and how you sound. It’s easy to read and can be used regularly for hints and tips.

Life’s a pitch

Stephen Bayley and Roger Mavity, published by Bantam Press, 2007, 249 pages

This book is written by two guys who have had years of experience in advertising and use this to offer an unusual approach on how you ‘pitch’ yourself in presentations, meetings, interviews and relationships. They have made a career out of it and bring some practical, and sometimes unusual, insights into what to do.


You can also contact the author directly: Dawn Bentley