About the author
Babs has a strong background in the electronic component industry with over twenty years’ experience predominantly in sales and marketing roles culminating in senior management positions with Philips Semiconductors’ European and Worldwide distribution teams.
She is an award winning account manager and has produced outstanding sales results through both UK and European sales team management. Her strengths include developing long term partnership relationships with customers.
In addition Babs has strong business development skills and was most recently Business Development Manager and part of the senior management team for a SME defence electronics company.
Babs is a Senior Associate with Augusta Consulting, a division of the ADTI group. Through Augusta access is available to over 100 consultants with a broad range of specialist skills to meet today’s business requirements.