Topics: Mentoring

Helen Moulsley

Helen is on the UK organising committee of FITCE (Federation of Telecommunications Engineers of the European Community). FITCE provides a forum for telecommunications professionals across fourteen countries in Europe through an annual European Congress. She has published papers on the topics of marketing technology-based products, and has presented these to conferences in Berlin and Vienna. She has provided marketing consultancy to the pan-European Comité de Direction.

About the author

Helen is director and owner of HJM Ltd, which she formed in 2001 to provide consultancy in change management, learning and development, and marketing to technology and service organisations.

Helen has built her expertise over twenty-five years working at very senior levels in corporates, the City, local authorities, not-for-profits, and small businesses. She has worked extensively across mainland Europe and with North American and Asian companies. She consults at chief executive, MD and senior management levels, believing that change has to be led and modelled at the very top.

An experienced marketeer, Helen has set up and led marketing teams in the UK and Europe, spearheading entry into new markets, and launching products and brands worldwide. She has devised and implemented marketing and public relations campaigns across Europe, and has marketed into North America as well as the UK.

She has managed a service centre, providing service into a customer base of 110K customers, delivering the highest customer and employee satisfaction levels. In the technology world Helen believes that providing service is the key to gaining and retaining customers. The same ethos can be transposed to the public sector, providing excellent service to citizens.

Trained by Gemini Consulting in BPR, change management, and consulting, Helen led a comprehensive company-wide programme, driving to lift company performance through improved people management skills, and understanding that it is high performing people and teams who deliver service and efficiency.

Helen has worked with a wide range of clients to deliver change in their organisations. More recently she has brought her skills to the local authority world, working on e-procurement and mobile working projects, as part of the government’s drive to modernise the delivery of services to citizens: transformation government (‘T-government’).

Helen has a passion for developing individuals. She has managed graduate programmes in the City (recruitment, job rotations, personal development, and final placements), has taken companies through Investors in People accreditation, has run company-wide induction and fast track programmes in fast-growth situations, and has put together training for apprentices, and for more experienced engineers wishing to adapt to more commercial environments. She set up a mentoring programme for young people in a not-for-profit organisation, and has worked with clients on gender and diversity.

Helen has coached and mentored a wide range of people in the public and private sectors including Chief Executives, directors, middle managers, and graduates. She has recently extended her commitment to life-long learning by accepting the role of vice chair of the Caterham branch of the U3A (University of the Third Age).

Since setting up her own consultancy Helen has developed a strong interest in the challenges facings small businesses. She has assisted small businesses with product launch and marketing. She has researched the impact on small businesses of the introduction of e-procurement, and has worked with the sector skills council to develop an e-learning product for small businesses. She is currently providing consultancy to small businesses in London through an LDA supply chain programme.

Some clients

  • Telecommunications and IT – Chief Executives, Chief Operating Officer, Senior VP, Managing Director
  • The City of London and Asset Management – Senior VP, Procurement Officer
  • Small businesses: Managing Directors
  • Sector skills council: Managing Director
  • Not-for-profit: Chief Executives, European Comité de Direction
  • Local authorities: Heads of Service, Programme Director
  • Women’s networks: Chair


Lecture to London Guildhall University Gender Studies 2002: Leadership styles in the context of gender

Paper presented to pan-European Congress in Berlin September 2003 – ‘Evolving Technologies, Human Dreams – But Whose Dream Is It Anyway?’ – published in The Communications Network Journal Autumn 2003

Paper presented to pan-European Congress in Vienna September 2005 – ‘Transforming Local Government Services Through An E-Government Modernisation Agenda’ – published in The Communications Network Journal Autumn 2005

MBA dissertation City University – Intrapreneurship: enabling an entrepreneurial climate within large organisations

2003 visiting lecturer at London Guildhall University – Chartered Institute of Marketing Diploma (marketing operations)


Areas of expertise

  • Organisational change
  • People development and performance management
  • Marketing